Commercial

 Hello, for my commercial I wont be working with anyone. The reason for this is because I don't have many friends in the class and I don't want to make any because I find it hard to make friends now. Everyone having to quarantine I've lost my social skills and developed anxiety anytime I even try to talk to new people its very difficult so the easiest way for me is to say by self. I've been working by my self these past two years and I feel like I work more efficiently when I work by my self. I feel like now I cant change now but in future projects I will try to at least work one a person. With that being said I already been thinking of my idea since my teacher gave me the assignment, for my commercial I want to have football apart of my first film because football is my true passion, football gets me up in the morning, going to practice relives me of all my pain and i want people to feel that to within my commercial. I want to use nike as the brand to persuade people to buy. I picked nike because I personally use nike cleats and I have ideas like great traction, great movement inside the cleats, allows cool air. I feel like picking this idea is the best for me because i actually use this product on a daily basis and I have so much positive things to say about nike and its products also nike as a whole snice I've been using nike products basically my whole life. To see back in the 2010s how they cleats feel compared to now is a crazy difference and I want to show everyone that and promote how well nike have been over years. I also feel like if i was in a group my creative mind a portion of it would be taking away because in a group you have to hear to everyone's ideas. I feel like I wouldn't be able to express my love and how this product really made me attached and having a chance to show people and have a chance of getting them to fall in love with is a challenge I want to take and see if I can overcome. With this project I want to see if I can perfect it. I want to to see if I can completely take what's from my mind and put it on a video. That's what I take on from this project doing this alone. So my idea is to have the first scene with my nike cleats like the intro of it, then have me running a 1 on 1 with someone but with every clip there's going to be words in the middle fading showing the key concepts of the nike cleats like Comfort, Light, Traction and then when i catch the ball over the person the video fades in dark then ends of  JUST DO IT  with very heavy intense music in the background. With the words faded as the video playing gives me a chance in the commercial to show the audience what the shoe is about design wise and idea of it. With the intense music and the 1 on 1 gives the audience something some entertaining intense suspenseful with the slowed effect as I'm catching the ball the audience doesn't know if I'm going to catch or drop the ball, so it leaves them on there feet. Also with the ending it lets the audience calm down and process what just happen and leaving them with the just do it lets them know its nike . With this commercial i want the audience to be on their feet and entertained. 


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